As the world’s ultra-rich increase in numbers and the market for high-end properties becomes larger, intense price negotiations for luxury UK homes are becoming increasingly common.
In a new piece for The Financial Times this week, Black Brick’s Founder and Managing Partner, Camilla Dell shared how a recent story of how “one home on Cresswell Place in London’s Kensington was marketed for £37.5m but sold for 40% less, at £22m”.
“For super-prime property to hold its value over time it needs to be the right super-prime, without compromise. Not just the right address, but the right part of the right address”.
Read more in the article here.