By Carol Lewis.

Black Brick: Blue Plaques Make for Good History — But Don’t Move the Needle on Price

We were recently quoted in The Times exploring whether historic blue plaques have any material impact on property values. Managing Partner Camilla Dell shared our perspective, drawn from real client experience:

Dell quotes, “The most recent blue plaque property we bought for clients was in Hampstead — an off-market deal of almost £20 million. I can honestly say that the blue plaque did not feature at all in the decision-making process for my clients. They were far more interested in the house, the condition and the fact that it was grade I listed, a feature they wanted and valued.”

The article examined the growing number of blue plaques across the UK — with over 19,000 nationally and 3,884 in London alone — and whether their presence influences buyer decisions. While some agents noted niche cases where a plaque generated additional interest, our experience reflects what we see consistently: discerning buyers at the prime and super-prime end of the market are focused on quality, condition, location and rarity — not historical theatre.

As featured in The Times

Read the full article here.