By PrimeResi.
Buying agency matching platform ‘First In The Door’, has introduced a new accreditation mark — the Prime Property Seal of Accreditation™ — designed to help homebuyers identify trusted advisors in the prime property market. The badge is awarded exclusively to firms that pass a rigorous vetting process by the First In The Door team, with founder Claire Whisker noting that over 90% of firms are turned down.
Black Brick is among the first firms to receive the accreditation.
Camilla Dell, Managing Partner at Black Brick, welcomed the initiative, emphasising its real-world value for clients at the point of making a critical decision. She noted that unlike industry awards — which tend to be retrospective or marketing-driven — this accreditation is designed to support clients when they are actively selecting an adviser. Camilla highlighted that in an increasingly complex prime market, independent signals of trust, transparency and professional standards are more valuable than ever.
First In The Door was founded in 2023 by Claire Whisker following her own experience navigating prime property purchases in London and the countryside.